14:15 – 17:15
Registration
17:15 – 17:20
Chair’s Opening Remarks
Jacob Eisenberg
Managing Director
Sandvik Intellectual Property AB
Interactive Workshop
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The Current Content Infringement Landscape: Industry Movements and Technology Trends
Our communications options are ever-changing in today’s digital realm. Opportunities for businesses to use and share content shift daily, often without consideration for copyright laws. Offir Gutelzon, founder of PicScout, now VP of Business Development at Getty Images and a leading advocate to ensure every image gets its credit, presents a call to action to address online content infringement. He details current movements and new risks for businesses leveraging communications across social and viral content. He also speaks to ways technology is working to protect artist rights and offers the tools and resources for corporations to mitigate their risk of infringement.
 Offir Gutelzon
VP, Business Development
PicScout, Getty Images
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18:10 – 19:00
Interactive Workshop
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Intermediaries Liability - Protecting IP Rights in the Supply Chain versus Digital Distribution
Does reinforcing accountability within your online supply and distribution chain contribute to or undermine e-commerce?
In the wake of highly charged discussions around the Stop Online Piracy Act (SOPA) and PROTECT IP Act (PIPA), bills recently proposed in the Lower and Upper Houses in the United States, as well as the Anti-Counterfeiting Trade Agreement (ACTA), global law firm Baker & McKenzie will present a business perspective to intermediary liability and discuss:
- An overview of existing legal bases for, and recent interpretations of, intermediary liability in key markets – from contributory or vicarious liability to breach of civil obligations, from contractual interference to aiding and abetting a crime – and insights into holding your business suppliers and service providers accountable for their activities
- Why protecting your digital distribution channels from facilitators of counterfeiting and other IP infringing acts could be a critical compliance issue and good business practice; and
- Legal tools to proactively secure your supply and distribution chain, and help gain consumer confidence in your business, products or services, and brand
Led by Baker & Mckenzie
Dr. Michael Fammler, LL.M.
Partner, Frankfurt
Baker & McKenzie
Dr. Benjamin Koch
Partner, Munich
Baker & McKenzie
Say Sujintaya
Partner, Bangkok
Baker & McKenzie
William Richardson
Partner, Toronto
Baker & McKenzie
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19:00 – 20:00
Networking Drinks Reception
20:00 – 22:00
Networking Dinner
[ Request an Invitation ] • [ Next: Day Two: Monday 26th March 2012 ]